A New Era of PR in Using Data And Influencers To Improve Organizational Engagement and Image

Author: Dr. Henny Yusalia, M.Hum (Lecture at Raden Fatah Islamic State University, Palembang) In today’s digital era, the world of public relations (PR) has undergone a significant transformation, largely driven by technological advancements and the rise of social media. The use of digital tools has revolutionized how we communicate in PR, making it more interactive […]

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